Insights

I jumped on YouTube this weekend as I wanted to change-up my workout routine and was in search of fresh ideas. I don’t typically use YouTube as my go-to for fitness, but I thought, why not? I was amazed and overwhelmed with the amount of “workout” videos available to me. And the diversity of what was actually categorized as “fitness” was tremendous and vast, including Spiderman leaps and Easter bunny bounces. Who knew I could engage in 15 minutes of “fun dance party” moves

2020 hit and companies, communities, and families were pushed fully into digital. It was a disruptive push for most, and while some of the “messiness” continues to grow, it also evolves. Many businesses are now beginning to recognize efficiencies via reduced overhead and streamlined communication channels. The long term impact on customer experience remains to be seen, however. As for the marketplace of today, it is now-more-than-ever overcrowded with messaging, apps, infl